Target Demo: 35-65 Adults

KTPB, The Hog 98.1, features REAL COUNTRY, the very best of Classic Country Music including artists like Johnny Cash, Merle Haggard, Conway Twitty and many others.

The Hog listeners are spread all over Southern and Southeastern Arkansas and the station is very popular with farm families as well as city dwellers.

Billy Coble in the mornings has been a Pine Bluff radio staple for over 19 years.

The Hog also broadcasts all White Hall Bulldog football games.

Each Sunday morning the station broadcast the Gospel Sunday Jubilee.